Photo: Polydor Records

Selena Gomez – Love On

Selena Gomez just proved that you can be in love and still be as independent as you choose to be in her new single “Love On.” Basically, the song says that love doesn’t have to be this stifling thing that changes you. It can be a rollercoaster if you want it to be. It can be confident, you just have to make it so.

Gomez first announced the single last week with a short teaser for the track’s music video, which premiered along with the song on Thursday – a whole six hours ahead of the traditional Friday release window. In the snippet, we see Gomez cuddling a puppy surrounded by different kinds of lovers. But her expression is far from being envious of what they have. What could they have that’s better than what she has?

Wait ’til I turn my love on / I’m no cheap thrill / I’m a rollercoaster ride, baby, jump on / Come on, come on,” she sings in the sexually enticing song. “This doesn’t have to be some sort of mathematical equation / Slip off your jeans, slide in the sheets screaming “Yes” in quotations.”

There are raunchy lines smattered throughout the song, like in the second verse when she sings, “Why are we conversing over this steak tartare / When we could be somewhere other than here making out in the back of a car?”

The accompanying music video sees Gomez in the midst of kissing couples, while she treats herself to different things and enjoys scenic places in France. I mean, it was quite obvious when she opened the track with French, wasn’t it?

Gomez co-wrote the song with Isaiah Tejada, frequent collaborator Julia Michaels, Michael Pollack, Stefan Johnson, and Jordan K. Johnson, with The Monsters & Strangerz and Tejada handling the production.

Marking her first musical offering of 2024, “Love On” follows her previous single, “Single Soon” – a song that celebrates everything about finding peace and joy in being single.

Though Gomez has yet to announce the coming of her fourth studio album, she did tease that a new LP is in the works in her February chat with Vanity Fair. She described the new project as “really powerful, strong, very pop.” She added, “The theme generally is freedom — freedom from relationships, freedom from the darkness.”

Judging from this song, I’d say Gomez is ready to enter her most confident and experimental era yet. There are a lot of elements in the track to prove that she’s ready to serve fans with a pure pop record they can refer back to for years to come.