Chanel Steps into Clean Beauty with No.1

Chanel is stepping into clean beauty with a sustainably sourced skincare and makeup line called No.1. out on shelves today, the new products are formulated with up to “97% of ingredients stemming from natural origin.”

The main ingredient is camellia, which is house founder Gabrielle Chanel’s iconic flower, with No.1 product formulas including “up to 76% camellia derivatives, such as petals, seeds, and yeasts.”